29 Sep The Secret Google Ranking Factors You Might Want To Rank Your Website
Even though there isn’t an official list of Google ranking factors, we all do know a great deal concerning the indicators that Google use throughout their index to rank sites accordingly.
This level of detail comes from a mix of official sources, case studies, experience and my own individual research.
While it is impossible to understand if the listing of Google ranking factors here is complete – I may say with great confidence that the vast majority of them are covered.
It is likewise important to note that not all of the here are strictly ranking signals, some of them are indexing/crawling signals which in turn are part of the overall search process.
You also needs to know that Google rarely examines just 1 ranking signal and have a tendency to ‘stack signals’ to build a bigger picture.
I have broken down the Google ranking factors into their respective categories and whether they are a positive or negative factor
- Page Level
- Site Level
- User Engagement
- Social Signals
- Brand Signals